move fast and break things

ops culture

A mantra prizing speed and iteration over caution, accepting that some breakage is the cost of learning fast.

Facebook's early motto captured a startup's bet that shipping and fixing beats deliberating, and it spread across the industry. Facebook itself retired it in 2014 for 'move fast with stable infrastructure', a quiet admission that at scale the breakage stops being cheap.

Also known as: move fast and break things

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